EGUIDE:
In this e-guide we discuss why data integration and preparation are the unsung heroes of modern BI and advanced analytics. More so than ever, it would seem, due to the ever-increasing volume and variety of data.
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EZINE:
In this week's Computer Weekly, we talk to the Office for National Statistics about the important role data plays in the battle against Covid-19. We also look at the speedy deployment of the Scottish contact-tracing app and report on a discussion about the UK government's delayed response to its digital identity consultation. Read the issue now.
RESEARCH CONTENT:
The Global Connectivity Index (GCI) 2016 from Huawei measures the progress of 50 nations in investing in and deploying Information and Communications Technology (ICT) to achieve economic digitisation
EZINE:
In this week's Computer Weekly, our latest buyer's guide examines the emerging innovations and best practice in mobile app development. We find out how Microsoft and Amazon are opening up their artificial intelligence tools to developers. And GE's CIO discusses the digital transformation of one of the world's industrial giants. Read the issue now.
EGUIDE:
For businesses, the ability to deal with big data is important: it can bring companies significant business value, from enabling cost optimization and improved efficiency to providing better customer insight. In this article, we'll explore 8 use cases that show big data's profound impact on businesses across different industry sectors.
WHITE PAPER:
In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
EZINE:
This quarter, we look at the impact of Nokia layoffs on Finland, and in particular the city of Espoo which is home to both Nokia and Microsoft's Finnish headquarters. We also look at how Denmark's Bang & Olufsen is taking control of sales data with cloud-based software.
EGUIDE:
The BI market is wide and varied, and ever evolving. Get the help you need navigating the vibrant options available to your business by downloading and reading this expert guide to BI and analytics tools.
